Wednesday

An added extra.

I wasn't going to cover this option in the brief (in the same way that I bypassed the flag for a flagpole part...) but after seeing how my promo material turned out I thought it'd work well to create an invitation to invite all the volunteers and helpers at silent cities to a celebration party. Following along the lines of taking something small and making it big, I thought of "A small way...to say a big thank you!", and then I could send a large A3 invitation out in a tiny box or envelope to support this tagline. It works very much in the same way as the promo, but for a different purpose. I just love the idea of illusions and uprising people, and although it's nothing amazing, it is extremely effective and is an idea you can base a whole campaign around. I was sucker and went for balloons, but it is a party invite after all!

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